Posts by Author: 10 posts by research

On the heels of Additive-Free Week, we can’t help but be bowled over by the success of our Confirmed Additive Free program. There are so many brands and advocates that have made this a real movement, and we are so grateful

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In 2020 we launched what is now called the “Additive-Free Alliance” for brands and distilleries that want to be super transparent about their production processes and their non-use of additives. It is an opt-in program, which needs to be renewed each

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Suave releases rare 5-year XA and blanco blends Among the five official categories of tequila, the “Joven or Oro” expression (as it is labeled in tequila regulations) is probably the most maligned. Blamed for many wild nights and wicked hangovers of

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Why we decided to address the industry’s lack of transparency on additive use If this headline has given you pause, it should. After all, 100% agave tequila traditionally comprises of three things: cooked agave, water, and yeast (before aging). But increasingly,

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This program is currently on hold. No new brands are being added at this time. Brands already on the list will be maintained.

This holiday season there is no better gift—to yourself or others—than a great tequila! First, tequila is made for sharing and if you’re going to get together with family and friends, why not drink something special? And, if you’re not exactly

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tequila cristalino añejo

Anyone who has visited Guadalajara recently was probably bombarded with billboards and bar menus touting the latest tequila trend: “Cristalinos”. These are aged tequilas that have been filtered to remove any color added by the barrel during the aging process, leaving

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Put the words “tequila” and “smoky” together and most people think of mezcal. This is because most mezcal makers still use the artisanal process of cooking agaves in earthen pits, creating smoky aromas and flavors, as opposed to steam-powered autoclaves and

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Good news, tequila lovers! This week is Cinco de Mayo—the drinking holiday that most people think marks Mexican Independence, but is actually the date of the (mostly uncelebrated) Battle of Puebla. Don’t worry, we’re not going to be party poopers. Cinco

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The truth behind “the coming tequila shortage”, and the real risks the industry faces Here’s the good news on the “agave crisis”: We are reaching the peak. The bad news is we will likely experience a similar, or worse, situation in

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