The question everyone is asking these days is “What’s a great blanco tequila at an affordable price?” And while we’re at it, how can a producer make a lower-priced tequila…
10 Great Additive-Free Repos You Need To Try
While aficionados tend to prefer blanco tequilas, and imbibers of dark spirits usually gravitate towards añejos, the reposado category is often overlooked. But these light-to-medium aged tequilas offer incredible diversity….
Tequila’s Consistency Conundrum
How the tequila industry manages the unrealistic expectations put on a natural product Have you ever ordered your favorite tequila and thought, “this tastes a little different than the last…
No Celebrity Needed: 10 Blanco Tequilas You Should Know About, and Why
Blind Taste Test Results Are In from 24 Tasting Panel Members This is a great time for blanco tequila lovers, with a number of excellent, additive-free choices in the market….
2 Good Reasons to Reconsider Joven Tequilas
Suave releases rare 5-year XA and blanco blends Among the five official categories of tequila, the “Joven or Oro” expression (as it is labeled in tequila regulations) is probably the…
What’s In a Name? How the ‘Agave Spirits’ Label Seeks to Redefine “Craft”
While the tequila category has seen explosive growth for the last couple of years, slowly but steadily a new trend is starting to form: the rise of the “agave spirit.”…
Newcomers Trounce Celebrity Tequila Brands in Blind Tasting
Over the last year or so there have been some excellent blanco tequilas released into the market, so we thought it was high time to put together a blind tasting…
Why Tequila Prices Keep Climbing
High agave prices aren’t the only factor driving up the costs of making tequila. Producers are pointing to a number of mostly pandemic-related issues that are making everything from sourcing…
Remembering Tomas Estes – 7 questions
In a 2018 audio interview, the famed Tequila Ambassador reflects on his life On October 30, 2018 Tomas Estes came to our home in Tlaquepaque, Mexico to interview us for…
Añejo Alarm: Why Aged Tequilas Are Disappearing
Fans of the aged tequilas, take note. You could be facing a shortage of your favorite sippers, higher prices, or both, as several sources report that they have no more…
The List: Additive-Free Tequila Brands
In 2020 we launched our Tequila Matchmaker Additive-Free program for brands and distilleries that want to be super transparent about their production processes and their non-use of additives. It is…
Tequila Filtration – The Good, Bad & Sometimes Cloudy
Tony Salles, Master Distiller at tequila El Tequileño, had a dilemma. His brand had recently achieved wider distribution outside of Mexico and into Canada, and some customers to the North…
What’s In Your Tequila? An Editorial.
Why we decided to address the industry’s lack of transparency on additive use If this headline has given you pause, it should. After all, 100% agave tequila traditionally comprises of…
Our Additive-Free Tequila Program: The Details
Why it exists, how it works, and what you should expect. For the past several years we’ve been conducting blind tasting events for bartenders, aficionados, and casual tequila fans. These…
Aging Gracefully – The Art of the Añejo
Barrels aren’t new to the tequila industry, but carefully aging products in barrels may be. Back in the early 1800s tequila was transported around Guadalajara in small wooden barrels, according…
How (Not) To Start A Tequila Brand
Every week we receive at least 2 emails from people who want to start their own tequila brand, looking for guidance on how to get started. This isn’t really part…
The Top Tequila Trends to Watch for in 2020
Last year was a busy time in the tequila world, and we expect the frenzy to keep rolling into 2020 and beyond. But before we get too far ahead of…
Tequila Blind Taste Test Results (2019)
Blind tastings are the best way to find out what you really like, free of marketing hype, bias, and previous experiences. They also give you the opportunity to experience tequila…
Tequila Blind Tastings Bring Big Surprises
When’s the last time you were surprised by your own palate? It’s probably been a while. That’s because we tend to gravitate toward the foods, flavors and brands that we…
3 Great Tequilas to Share with Good Friends
Tequila is meant to be shared with friends. This is especially true when it comes to exciting, new-to-market products. So, when we realized we were sitting on three exceptional newcomers,…